Go Trade

Over 4 years project partners achieved a number of objectives; this included development of a brand, a Trader accredited training programme, a website, delivery of over 50 events, providing free public wi-fi,  a trader mentorship programme, young trader markets, a range of promotional materials used at tourism trade shows and tourism industry publications. 

Great Yarmouth benefitted from the funding by achieving: 

• Over 15 local events on the market attracting visitors to the market
• business support for traders, including mentorships and advertising campaigns to promote their business
• Free public wi-fi in the marketplace
• Hosted young trader market days and dedicated support to new traders testing a business
• digital assets such as Great Yarmouth web space on the Go Trade website. 
• tourims itineraries and promotional videos showcasing the unique market offer
• field research of the town centre to inform future town planning around retail, market trading and tourism
• enhancement of the christmas market through investment in equipment and 12 additional pop up units. 

Go Trade - A modern market experience

Visit the friendly faces on Great Yarmouth Market, with a wide range of products to purchase including fresh fruit and vegetables, fresh meat and fish, linens and lots more!

The central undercover market is open Monday to Saturday every week, with additional market days on Wednesdays and Saturday. From May to October, an extra market day is held on Fridays.

More than a market to experience

Throughout the year the market hosts a number of entertainment events, from jazz bands, dance troops, pop-up cultural markets to the prestigious Out There Festival. There are plenty of reasons for all the family to visit the market.

Great times at Great Yarmouth market

Culminating two years of our market investment, watch these reasons to enjoy Great Yarmouth's historic market. Shop with the friendly faces of our traders and purchase all sorts of fresh produce including fruit, vegetables, meat and fish.